NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. Each text message, sent or received, may incur a charge as provided in your rate plan. Message and data rates may apply. Text-messaging is supported by the following carriers: Alltel, AT&T, Boost, Nextel, Sprint,T-Mobile, Verizon Wireless and US Cellular. Regional carriers include ACS Wireless, Appalachian Wireless, Bluegrass Cellular, Cellcom, Centennial Wireless, Cincinnati Bell, GCI Communications, Illinois Valley Cellular, Immix Wireless, Inland Cellular, Nex-Tech Wireless, nTelos Wireless, Revol Wireless, Thumb Cellular, Unicel, United Wireless and West Central Wireless.

1. Eligibility: Power a Bright Future Contest 3.0 (the "Contest") is open only to K-12 public or private schools (each a "School") operating within the fifty (50) United States and the District of Columbia. Those entering on behalf of a School must be legal residents of the fifty (50) United States and the District of Columbia who are at least eighteen (18) years old at the time of entry who did not purchase any equipment for the purpose of participating in this Contest. Employees of The Clorox Company, TracyLocke, Tribal DDB Worldwide, ePrize, LLC, and any of their respective parent and affiliate companies as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee are not eligible to participate. Subject to all applicable federal, state, and local laws and regulations. Void where prohibited.
2. Sponsor: The Clorox Company, 1221 Broadway, Oakland, CA 94612. Administrator: ePrize, LLC, One ePrize Drive, Pleasant Ridge, MI 48069.
3. Agreement to Official Rules: By participating in the Contest, entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of the Sponsor and/or Administrator, which are final and binding in all matters related to the Promotion. Whether a School receives a prize is contingent upon fulfilling all requirements set forth herein.
4. Timing: The Contest begins on August 19, 2011 at 1:00 p.m. Eastern Time ("ET") and ends on December 9, 2011 at 11:59 p.m. ET (the "Promotion Period"). The Promotion consists of three (3) phases as set forth in the chart below.
   
   

   Phase	Start Date	End Date (at 11:59 p.m. ET)
   Nomination	8/19/2011 at 1:00 p.m. ET	10/17/2011
   Screening	10/18/2011 at 12:00 a.m. ET	10/23/2011
   Voting	10/24/2011 at 12:00 a.m. ET	12/9/2011

   
   Sponsor's computer is the official time-keeping device for the Contest.
5. How to Enter: During the Promotion Period, visit www.powerabrightfuture.com and complete and submit the registration form. Once you submit the registration form, you may nominate a School or School program by following the directions to upload one (1) photo in either the Explore, Play or Create category representing the School or School program, along with a short summary of how the grant will be used should the School or School program receive it by answering the following three questions: 1. Why does your school program need a Power a Bright Future grant? (seventy (70) characters or fewer); 2. Describe your school program, existing or proposed (one thousand (1,000) characters or fewer); and 3. How will the grant make a difference at your school? (one thousand (1,000) characters or fewer). The photo and your answers are collectively referred to as your submission ("Submission").
   
   Guidelines Concerning Entrants' Submission(s): You must have the legal right and necessary permission(s) to upload, post, or otherwise disclose or make available each Submission before you do so and all Submissions must conform to the guidelines set forth herein. By uploading your Submission, you agree that your Submission conforms to the Photo Guidelines and Content Restrictions as defined below (collectively, the “Guidelines and Restrictions”) and that Sponsor and/or Administrator, in their sole discretion, may remove your Submission and disqualify you from the Contest if they believe that your Submission fails to conform to the Guidelines and Restrictions.
   
   Submission Guidelines:
   
   • The Submission photo must be in .jpg format;
   • The Submission photo must not exceed 5 MB in size;
   • The Submission must contain answers to the provided questions;
   • The Submission's answers to the provided questions must be in English; and
   • The content of the actual Submission cannot have been submitted previously in a promotion of any kind or exhibited or displayed publicly through any means, however the school or school program featured in the Submission can have been previously nominated in other Promotions.
   
   Content Restrictions:
   
   • The Submission must not contain material that violates or infringes another's rights, including but not limited to privacy, publicity or intellectual property rights, or that constitutes copyright infringement;
   • The Submission must not disparage Sponsor, Administrator or any other person or party affiliated with the Contest;
   • The Submission must not contain brand names or trademarks other than those owned by Sponsor, which entrant has a limited license to use to incorporate in his/her Submission in this Contest;
   • The Submission must not contain images or artwork not created by entrant;
   • The Submission must not contain material that is inappropriate, indecent, obscene, hateful, tortious, defamatory, slanderous or libelous;
   • The Submission must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; and
   • The Submission must not contain material that is unlawful, in violation of or contrary to the laws or regulations in any state where Submission is created.
   
   Limit on Submissions: Each entrant may upload up to ten (10) Submissions during the Nomination Phase. Multiple entrants are not permitted to share the same email address. If Sponsor or Administrator discovers any attempt by any entrant to upload more than the stated number of Submissions by using multiple/different email addresses, identities, registrations and logins, or any other methods, then all that entrant's Submissions (up to the time of discovery) will be void and that entrant may be disqualified from further participation. Use of any automated system to participate is prohibited and will result in disqualification. Entrants must have permission from all individuals that appear in a Submission (if any) to use their name and likeness in the Submission and to grant the rights set forth herein. If requested, entrant must be able to provide such permissions in a form acceptable to Sponsor. Released Parties (as defined in Section 11, below) are not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible, garbled, delayed or misdirected Submissions, which will be disqualified. In the event of a dispute as to any Submission, the authorized account holder of the email address used to register will be deemed to be the registrant. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. If the School nominated by an entrant is selected as a winning School, the entrant may be required to show proof of being the authorized account holder.
6. Entrants' and Winner's Publicity Release and License of Submissions: By uploading a Submission in this Contest, each entrant hereby grants (i) to Sponsor and Administrator a royalty-free, irrevocable, worldwide, perpetual, non-exclusive, transferable right and fully-paid up, fully-sublicensable license, under any and all such rights, to use, post, host, store, cache, index, archive, crawl, reproduce, duplicate, distribute, modify, create derivative works from, publicly perform and publicly display (without any restrictions as to changes), to publish (or not to publish), in whole or in part, to incorporate into other works or otherwise exploit in any manner, such Submission and (except if entrant or winner is a resident of Tennessee, or otherwise where prohibited by law) his/her user or screen name(s), hometown(s), voice and/or likeness, name and biographical information, in whole or in part, in and in connection with this Contest, on the www.powerabrightfuture.com website, or other websites owned or controlled by Sponsor, including Sponsor's pages on Twitter and/or Facebook (collectively, the “Sites”), or for other promotion, publicity and advertising for Sponsor, its products and/or services or other commercial purposes and in any medium, media format or technology now known or later developed and (ii) to users of the Sites, a perpetual, worldwide, royalty-free, non-exclusive license to access, distribute and/or display his/her Submission(s) through the Sites and to vote, rate, review, comment on and tag the Submission(s).
7. Winner Determination:
   
   1. Screening Phase: During the Screening Phase, Sponsor will screen all uploaded Submissions for adherence to the Guidelines and Restrictions as outlined in Section 5 above. All Submissions that do not meet the Guidelines and Restrictions, in Administrator's sole opinion, will be deemed ineligible for the Voting phase and removed from the photo gallery. All Submissions in adherence to the Guidelines and Restrictions will be deemed finalists ("Finalists") and will be included in the gallery during the Voting phase.
   2. Voting Phase: During the Voting Phase, the Finalists' Submissions will be posted in an online gallery for public voting at www.powerabrightfuture.com. Legal residents of the fifty (50) United States and the District of Columbia who are at least thirteen (13) years of age or older at the time of voting (“Voter” or “Voters”), will be invited to cast their vote for the Submission which features the School or School program they feel is most deserving of a grant (“Vote” or “Votes”). There are two (2) ways to cast a Vote as described below:
      
      
      1. Online: You may cast a vote online by following the links and instructions at www.powerabrightfuture.com.
      2. By Text: You can cast a vote by texting the keyword assigned to each Submission to 44144. The keyword associated with each Submission will be available where the Submission is posted in the online gallery for public voting at www.powerabrightfuture.com. Message and Data rates may apply. Text-messaging is supported by the following carriers: Alltel, AT&T, Boost, Nextel, Sprint,T-Mobile, Verizon Wireless and US Cellular. Regional carriers include ACS Wireless, Appalachian Wireless, Bluegrass Cellular, Cellcom, Centennial Wireless, Cincinnati Bell, GCI Communications, Illinois Valley Cellular, Immix Wireless, Inland Cellular, Nex-Tech Wireless, nTelos Wireless, Revol Wireless, Thumb Cellular, Unicel, United Wireless and West Central Wireless.
      
      Subject to the Finalists' compliance with these Official Rules, the School featured in the Submission that receives the highest number of valid votes during the Voting Phase will be deemed the potential Grand Prize winning School. The Schools featured in the Submissions that receive the highest number of valid votes in each of the three categories, Explore, Play, and Create, during the Voting Phase will be deemed the potential First Prize winners. Potential Contest winners will be notified by mail, email or phone on or around January 9, 2012. In the event of a tie, a panel of qualified judges will determine the winning School based on an application of the judging criteria listed below. Sponsor also reserves the right, in its sole discretion, to select an alternate Grand Prize or First Prize winner should the voting appear to have been tampered with or manipulated in any way.
      
      Limits on Voting: Each Voter may Vote one (1) time online and one (1) time via Text as described above, per day during the Voting Phase. Once a day's Vote is cast, subsequent Votes received on the same day from the same person, email address, text-messaging capable device, or user account will be void. All Votes cast must correspond to a single person with a single email address, text-messaging capable device, and/or user account. Each Voter must personally cast his/her Vote and may not solicit and may not delegate by proxy, or otherwise authorize or entice, another person to cast Votes on his/her behalf or that of another person, whether or not using the Voter's name, email address, or user account. Individual Voters may not use multiple email addresses, text-messaging capable devices, and/or user accounts to cast multiple Votes and multiple Voters may not share the same email address.
      
      Prohibitions on Voting: Any discovered attempt by a entrant, Finalist, or Voter to submit, entice, solicit, authorize, or otherwise receive by fraudulent or inappropriate means, including, without limitation, offering prizes or other inducements, more than one (1) Vote per person, per method, per day, or to use fraudulent or multiple email addresses, text-messaging capable devices or identities, or to request or grant request of authorization to Vote by proxy, or to generate Votes by script, macro or other automated means, or any other attempt to impair the integrity of this Contest, or to subvert or circumvent the Voting or Entry processes or these Official Rules may, in Sponsor or Administrator's sole and absolute discretion, result in voiding of all the Voter's or Finalist's Votes and disqualification of the Voter and/or Finalist and corresponding Submission(s) from further participation in the Contest and/or the adjustment, or resetting of a Finalist's cumulative Vote count to zero (“0”). Eligible Votes cast and received will be recorded in Finalists' cumulative Vote totals. While Sponsor and/or Administrator, in their sole discretion, may take action against fraudulent activities they observe or are alerted to, Sponsor and/or Administrator assumes no responsibility or obligation to proactively police participants' activities, or to investigate any and all claims of fraudulent activity. Sponsor and Administrator are not obligated to enter into any correspondence with Entrants, Voters or Finalists regarding a Vote or participants' questionable Voting practices, and no prizes will be awarded to Voters for Votes cast in this Contest.
   3. Judging: After the conclusion of the Voting Phase, a panel of qualified judges determined by Sponsor (collectively, the “Judges”) in its sole discretion will select from among the remaining Finalists (who were not voted potential Grand Prize or First Prize winners) the potential Judge's Choice Prize winning Submission and corresponding School based on highest scores in the following weighted criteria (“Judging Criteria”):
      
      
      • Quality of Submission (33%);
      • Impact of Program on Children (33%); and
      • Fit to Contest Theme of Helping Children (34%).
      
      In the event of a tie, the entrant whose Submission received the highest score in the Fit to Contest Theme of Helping Children category, as determined by the Judges, in its sole discretion, will be deemed the potential Judge's Choice Prize winning School.
8. Winner Requirements: A representative with the power to make legally binding decisions on behalf of the School nominated in the potential winning Submissions will be required to sign and return to Sponsor, within ten (10) days of the date notice or attempted notice is sent, a Declaration of Compliance, Liability and Publicity Release ("Declaration") and/or any additional documentation or paperwork required by Sponsor or Administrator in order to claim the applicable prize. If any potential winning School cannot be contacted, fails to execute and return the Declaration within the required time period (if applicable), or prize is returned as undeliverable, potential winning School forfeits the prize. If a potential Grand or First Prize winning School is disqualified for any reason, the School featured in the Submission with the next highest number of votes will be chosen as an alternate winner. If the potential Judge's Choice Prize winning School is disqualified for any reason, the School featured in the Submission with the next highest score as determined by Judge will be chose as an alternate winner. Up to three (3) alternate winning Schools may be determined for any prize, after which the applicable prize may remain un-awarded. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Contest.
9. Winners' and Schools' Publicity Release and Assignment of Winning Submission: Acceptance of any prize shall constitute and signify both the entrant's and winning School's agreement and consent that Sponsor and its designees may use both the entrant's and winning School's name, city, state, likeness, photo, Submission and/or prize information in connection with the Contest for promotional, advertising or other purposes, worldwide, in any and all media now known or hereafter devised, including the Internet, without limitation and without further payment, notification, permission or other consideration, except where prohibited by law. Without limiting the generality of these Official Rules, the entrants whose Submissions featured the winning Schools shall irrevocably grant, transfer, convey and assign to Sponsor the entirety of the rights in and to the Submission and all renewals and extensions of copyright, and the right to secure copyright registrations thereto in perpetuity including, without limitation, the rights to use the Submission for any and all purposes in any and all media whether now known or hereafter developed, on a worldwide basis, in perpetuity. These entrants accept and acknowledge that Sponsor shall not be obligated to use the Submission and that Sponsor in its sole discretion shall have the right to refrain from using the Submission. Sponsor shall not incur any liability whatsoever to the extent Sponsor chooses to refrain from any exploitation of its rights hereunder.
10. Prizes: Five (5) prizes will be awarded in this Contest subject to verification of potential winner's eligibility and compliance with these Official Rules;
    
    ONE (1) GRAND PRIZE: A $50,000 grant awarded to the School nominated by the entrant whose Submission receives the highest cumulative number of valid Votes. Approximate Retail Value ("ARV"): $50,000.
    
    THREE (3) FIRST PRIZES: A $25,000 grant awarded to the School nominated by the entrant whose Submission(s) received the highest number of valid Votes in one of the following categories: Explore, Play, and Create. ARV: $25,000 each.
    
    ONE (1) JUDGE'S CHOICE PRIZE: A $25,000 grant awarded to the School nominated by the entrant whose Submission was determined by the Judge to have the highest scores based on the Judging Criteria. ARV: $25,000.
    
    Prizes are non-transferable and no substitution will be made unless Sponsor, in its sole discretion, determines otherwise. Sponsor reserves the right to substitute a prize for one of equal or greater value should it become unavailable for any reason. Winning Schools are responsible for all taxes and fees associated with prize receipt and/or use. All prize details are at Sponsor's sole discretion. Total ARV of all Prizes: $150,000.
11. Release: By participating in this Contest and by accepting any prize, each entrant, Finalist, winner, and associated winning Schools agree to release and hold harmless Sponsor, Administrator, Tribal DDB Worldwide, TracyLocke, Facebook and Twitter, their respective suppliers, distributors, advertising/promotion agencies and prize suppliers, and each of their respective parent and affiliate companies and each such company's officers, directors, employees and agents, and/or any other entity or person involved with the production, design, execution, administration or distribution of this Contest (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Contest or receipt or use or misuse of any prize. By participating in this Contest and by accepting any prize, each entrant, Finalist, winner and associated School hereby agrees to indemnify the Released Parties and their respective licensees, from and against all claims, damages, liabilities, and expenses (including reasonable counsel fees and legal expenses) arising out of any breach of these terms.
12. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, if any fraud, technical failures or any other factor beyond Sponsor's reasonable control impairs the integrity or proper functioning of the Contest, as determined by Sponsor in its sole discretion. In such event, Sponsor may, in its sole discretion, determine the Contest winners from among all non-suspect, eligible Submissions received up to time of such action using the judging procedure outlined above. Sponsor, in its sole discretion, reserves the right to disqualify any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of these Official Rules or those of any other promotion or in an unsportsmanlike or disruptive manner and void all associated Submissions. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
13. Limitations of Liability: The Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrant, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Contest; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the Submission process or the Contest; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Contest, the uploading, the processing or judging of Submissions or votes or the tabulating of votes, the announcement of the prizes or in any Contest-related materials; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant's participation in the Contest or receipt or use or misuse of any prize (including any travel/activity related thereto). Released Parties are not responsible for misdirected or undeliverable Submissions or for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third party use of any Submission.
14. Disputes: Except where prohibited, entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys' fees; and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Michigan without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.
15. Entrant's Personal Information: Personal information collected in this Contest will be used by Sponsor and/or Administrator in accordance with these Official Rules and for the purposes of administering the Contest and awarding prizes, or for future direct communications based on the consent granted at the time the personal information is/was collected, and as otherwise permitted or required by law. By entering the Contest, Entrants agree to Sponsor's and/or Administrator's use of his/her personal information as set forth herein. Except as otherwise stated in these Official Rules or on the Site, personal information collected from entrants is subject to the Sponsor's Privacy Policy accessible at http://www.clorox.com/legal/global-privacy and ePrize's Privacy Policy accessible at http://eprize.com/privacy-policy.
16. Winner List: For a winner list, visit http://bit.ly/ktk3NU. The winner list will be posted after winner confirmation is complete.

All trademarks are the property of their respective owners. This Contest is in no way sponsored, endorsed or administered by, or associated with Facebook or Twitter. By entering, you understand that you are providing your information to the Contest Sponsor and/or Administrator and not Facebook or Twitter.

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